Pete Bishop.
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KeynoteAI Adoption

From Chaos to Clarity: AI Adoption

There's been enough time now to say whether our efforts on AI adoption have succeeded or failed. And unfortunately for the majority, it's failure. Where were the efficiencies and the increased margins we were promised ? Social media would have you believe that AI adoption is quick and easy. But the reality is with mature businesses and organizations, AI adoption is less about the technology and more about behavior change. During this talk I'll share my own agency's experience. What worked, what didn't, what I would have done differently and where things are pointed. Along the way we've built a framework for AI adoption that is battle tested and shared it in this session.

Format

Keynote — 45 to 60 minutes, with optional Q&A

Who it's for

Leadership teams, operators, and anyone tasked with rolling AI out internally

What you'll walk away with

  • How to build out a culture of adoption in your organization and get permission to move
  • How to collect and prioritize efficiency initiatives
  • A complete AI adoption framework that gives you a roadmap on where to start
  • A new way to measure effectiveness beyond the hours saved

How the session runs

Why businesses are failing at AI adoption

Pulled from research I'll show why agencies are struggling and where you can learn from their mistakes .

The framework

Four stages we've used at ZGM and with clients. setting up the environment and the guardrails for success, then putting AI into practice on an individual team and organizational level and then finally putting in the rigour around measurement and governance .

What you walk away with

Comfort that you are not alone in this journey, tools and tips that you can leverage the very next day and inspiration to get you moving.

Feedback

From the room

Most AI adoption conversations treat governance as the roadblocks or stop signs. Peter treated it as the permission structure, and that distinction is core from the people change management side.
Theresa Lynn, CEO, Clarity at WorkUpper Bound
I found this session incredibly valuable. How to harness AI, but how to do so with guardrails in place. This workshop inspired my own organization to think about ethical framework, governance and IT.
Attendee, SocialWest
The most entertainingly insightful presentation was Peter Bishop's, where he explained that it is our perception of what is possible that limits us.
Karl Wolter, Director of Engineering, Strategy to ExecutionUpper Bound
Excellent! I was looking for a meaningful way to bring AI to my colleagues and came out with some great ideas.
Attendee, SocialWest
An incredibly engaging talk on how to bring everyone in your organization through the chaos into clarity with a framework designed for establishing proper AI use.
Michele F., Product Practice Leader, ENMAXUpper Bound
Great insights, appreciated the balanced AI approach.
Attendee, SocialWest
Another inspiring lecture. Anyone that has worked with me before knows a title like that would draw me right in. Did not disappoint!
Jacylyn Badduke, Product Manager, Alberta Energy RegulatorUpper Bound
Such a valuable and informative presentation during a time in which AI is becoming bigger and bigger.
Attendee, SocialWest
AI is a tool to augment our thinking, not replace the process — as Peter Bishop put it, “we combine our expertise with emerging technology to amplify humanity, not replace it.”
Rachel Gorman & Sean Gifford, iTracksUpper Bound
I found it super interesting and helpful for adoption in our organization.
Attendee, SocialWest
Interesting and informative, nice to hear about this from someone who's been around the industry for a bit.
Attendee, SocialWest

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